About Perth Mint Bullion Blog

This blog discusses The Perth Mint's bullion coins and bars, providing information about our latest designs, mintages, sales volumes and sell outs. On a broader front, we share relevant research and opinions for anyone interested in gold and silver bullion investing.

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Who Buys Precious Metal?

Topics [ buy gold coins gold coins buy platinum gold bullion gold bars bullion coins gold gold bullion coins gold bullion bars bullion buy silver buy gold bullion bars buy silver coins ]


In the Western world, gold was once almost exclusively the domain of royalty, the super-rich, professional traders and a group of ‘gold bugs’ - mavericks who for one reason or another distrusted the use of paper currency.

Two decades ago, few ‘ordinary’ people perceived much reason to invest in gold. In truth, they probably didn’t even know how to go about buying it.

But things have changed.

For many, the Global Financial Crisis was a game-changer. Generally unforeseen by economists, it threatened the collapse of large financial institutions, sent assets tumbling and rocked investor confidence.

In the midst of the turmoil, people from all walks of life came to appreciate the traditional view of gold as a ‘safe haven’ in times of crisis. As prices rose, even ‘mum and dad’ investors took the plunge – and if not with gold, then with silver, which can provide many of the same benefits associated with the yellow metal.

While it is not yet fair to say gold has gone ‘mainstream’, the average man on the street is now much better informed about gold ownership and the conviction that it is a valuable component of a ‘balanced’ investment portfolio.

Today, interest in gold coins and bars remains elevated in comparison to pre-GFC times. But here’s a thing – the attitude towards gold in the West still pales in comparison to the obsession for gold in Eastern cultures!

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Indian Jewellery Demand A Highlight In Subdued Q3 Gold Market – World Gold Council

Topics [ buy silver buy gold ]


Demand for gold dropped by 2 percent in the three months ending September 30 to 929.3 tonnes compared with the third quarter in 2013, the World Gold Council has reported.

The highlight for gold was a resurgent appetite for jewellery in India, which saw a 60 percent year on year increase in Q3 to 183 tonnes. India once again took over as the world's biggest gold consumer, buying 225.1 tonnes of gold jewellery, coins and bars last quarter, compared to 182.7 tonnes in China, a plunge of 37 percent.

“This quarter the market continued to find its feet after an exceptional 2013, with China catching its breath and buying in the build up to Diwali driving Indian jewellery purchases,” Marcus Grubb, Managing Director of Investment Strategy at the World Gold Council said.

In the investment sector, world demand for bars and coins was down 21 percent to 246 tonnes. The WGC said third quarter demand for bars and coins was very close to the 10-year quarterly average of 240.6 tonnes, adding that before the financial crisis of 2008, the European bar and coin market was virtually non-existent.

Full details of the latest WGC findings can be found in Gold Demand Trends Third Quarter 2014 [pdf 1.16 mb]

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Infographic - 2014 Trends and Beyond

Topics [ buy gold bullion online buy gold ]


The Gold Series of five infographics concludes by identifying four major gold trends it suggests investors should be watching:

Source: Visual Capitalist.

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Monthly Sales – April 2014

Topics [ buy silver buy gold ]

Total ounces of gold and silver sold by The Perth Mint in April 2014 as coins and minted bars.

 - Gold (Au): 23,461

 - Silver (Ag): 361,988

- Please note that April 2014 gold sales has been revised to 22,270oz and that this will be reflected in subsequent graphs published on this blog

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Hot Money Is Distorting The Precious Metals Markets - Bron Suchecki

Topics [ depository gold bull market sell gold gold bear market buy gold ]


Why is the gold price weaker? It’s mostly big money speculators, hedge funds and people in it to make a quick buck, according to Bron Suchecki, The Perth Mint’s Manager, Analysis and Strategy. They’re playing the trends and if they think the trends are against them, they all start piling out, he says.

Making his latest media appearance on the Financial Survival Network, Bron reports that while Perth Mint Depository had not seen much buying recently, there had been no radical selling from existing customers either, which is a positive sign for everyone with a strong commitment to gold.

And on a personal note, Bron says he is unfazed by the dip in the gold price, but suggests if you are feeling stressed about volatility, then maybe you have too much allocation to gold in your investment portfolio?

Listen in full to Bron in discussion with Kerry Lutz now.

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New Volume Discounts Make Buying Bullion Cheaper

Topics [ gold coins bullion coins silver coins buy silver buy gold ]


Significant savings can be made on Australian gold and silver bullion coins from The Perth Mint thanks to the introduction of lower thresholds for volume price breaks.

For example, silver investors previously needed to buy 100 or more 1oz coins to receive a saving of $1.50 per coin. Under the new, lower thresholds, they can now take advantage of the same saving on an order of just 20 coins.

Even more remarkable, the saving of $3.50 per coin that previously began on orders for 500, now applies to purchases of only 100 or more 1oz coins.

The new volume thresholds mean similar savings also apply on 1kg, 10oz, 5oz, 2oz and 1/2oz coins, making it more affordable than ever to stack silver in any of these popular sizes.

There’s equally exciting news for investors purchasing 1oz, 1/2oz, 1/4oz, 1/10oz and 1/20oz gold bullion coins.

Incremental savings now apply on volumes of 5, 20 and 50. As an example, buyers of 1oz gold bullion coins will save around $17 per coin when buying just 20 or more.

Comprehensive details about the price per coin under our new volume pricing structure are available on individual product pages at www.perthmintbullion.com.

The Perth Mint has boxes, trays and 20-coins rolls for customers taking advantage of volume discounts.

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